I am a Flash developer and project manager working with a network of web professionals to deliver high end applications on the web for small to medium businesses. This brand focuses on the Flash technology and its benefits to businesses. This wordpress site will be written over by a flash interface and is meant to server those with no Flash or js.
Tell us a bit about who you are and the people you reach
We are targeting new businesses that need their ideas developed into tools that can be delivered on the web. These businesses can come from larger companies or marketing agencies, new small businesses, project managers or sponsors, etc.
Simple, clean, sharp are the first three words I want to come to mind. There is a certain 'evangelical' feel to the logo and brand, and I'd like that to come through in the site. Often users and clients are hesitant to choose Flash based on rumor or negative hype, but the platform is in more places than most people realize, and this brand is meant to share that knowledge.
The attached files are screenshots of our work, as well as the existing logo.
Note the vignetting on the upper corners and subtle use of shading. That should be used throughout the design, but subtly.
You can leaf through the current, temporary version of the site: theflashministry.com and get a feel for the copy ( though it is also temporary ) and ethos of the message. You'll see in the projects section the projects that correspond to the attached images.