STRATA is a start-up IT Security Consultancy.
A key principle of Information Security is ‘Defence in Depth’, which is our strap line. The whole concepts is based on the idea of protection in layers.
STRATA is a play on a geographical term STRATUM meaning layers. This is a key word and should be built in to the logo.
We see the company expanding in to other ‘risk’ business areas so we need the logo to be flexible and not tied to IT Security.
Our current target customers are medium to large range public and private sector organisations that require IT Security consultancy.
We need a brand image that shows strength, creativity and quality without alienating conservative corporate clients.
UPDATE 29/06 - Firstly thanks for all your efforts, you guys have tallent! We have decide we dont like the colour green.
UPDATE 28/06 - We like the font of #45. Please do not use mirror effects on the base of you logo like #33 and others. We want to see the logo as is.
Key characteristics of the logo will include no padlocks or other security clichés.
It should be Abstract, Contemporary, Simple, Stylish, Professional and Business like.
We would like the layers concept to be symbolised in the logo somehow but not at the sake of loosing integration, ie no disparate elements.
We’re open to using any colours so long as they are simple, stylish and contemporary.
We would particularly like a vibrate colour paired with some complementary neutral/calming colours. For example we very much like Symantec’s vibrancy of the yellow contrasting with the black and the overall crispness and simplicity.
We would consider a crisp, clean, modern look where the logo and company name can be used independent of each other and still represent the brand (i.e. adobe.com, apple.com, symantec.com).
The logo should be easily translate as a black and white image for mass laser printing purposes.
The logo will be used for all web and print work and used on corporate merchandise so logo should be suitable for use on both light and dark backgrounds.
Please supply the logo in a vector format such as Adobe Illustrator (.ai) and include any custom or non-standard fonts.
Thank you for your interest in our project!