Marine engineering company (Repair and maintenance of powerboats and yachts)
I would probably like to keep some of the DNA of the original logo for brand recognition but bring it up to date. The typeface definitely needs updating as I think it looks dated. The propeller / micrometer / cutter needs tidying up/resetting or totally changing. A lot could be done with the wave. I've included some wave logos that I like aspects of for reference. We have been trading for 20 years and have a strong following. We tend to cater for the more discerning customer but we are trying to broaden our customer base slightly.