Who they are
Brigitte & Ruedi Rinert is a couple who operates a farm in the Luzern region in Switzerland. They are a family with 4 children between the age of 3 – 11. The parents in law also live and work on the farm.
Imagine the family with the four kids walking around with a jacket that has the logo embroidered on the back: They all should look very proud to walk around with that logo on their back!
What they do
They have three major business lines on their farm:
a) Pig breeding: they bring up pigs for meat production
b) Harvesting: they own big combined harvesters to harvest corn, cereal, etc.
c) Protection of plants (pest control): they own machines to spray pesticide on various types of plants such as corn, cereal, but also peas, potatoes or fruit trees to protect them from vermin.
see PDF attached with comments about logo content, style guidelines, colors, etc.