We are setting up a Noodle Restaurant Chain in Vietnam specializing in tasty noodle dishes, both local and from around the world.
Building on the strong local cooking tradition we focus on traditional well liked food, but unlike most local restaurants served in a modern comfortable environment. The service is fast, friendly and consistent. The environment is clean, relaxed and comfortable. The food is tasty, healthy and always made from fresh raw materials of the highest quality!
The target audience is primarily young members of the fast growing Vietnamese middle class, but also foreign tourists will be an important target group in some locations.
Important that the logo is easily recognizable and stands out!
The name can with advantage be combined with a symbol/figure/character that can stand on its own if needed... (no people in conical hats or other ethnical stereotypes please!)