I don't care for the curvy font used for Versano, but like the overall style here.
I like that this is simple and fairly clean. It's missing a prominent graphic.
Our farm has one willow, that literally broke off completely at the trunk when young and regrew. I'd like a willow as a prominent feature in the logo. I've attached an image of branch/leaf structure that caught my eye, but I'm open to other ideas as well. We keep bees on the property, so if a bee could be worked in as part of the graphic - even hidden a bit in the tree, that would be cool.
I tend to gravitate towards circles or rounded corner hexagon logos with text around the edge and a central image. I like clean fonts and have a fairly classic style.
The design will be laser cut from a sheet of steel for signage, so shading and sketches wouldn't work.