We sell and service farm machinery to primary industry companies and hobbyists Tasmania wide.
We've been in business since 1979 and as with our business, the next generation of farmers has taken over and are looking for new and lower impact ways of doing business.
Our current logo shows a tractor, but that's not all we are. We also provide technical support for GPS and precision farming. We custom design machinery to suit specific needs for our famers. Meanwhile, we still service tractors and implements and send our salesmen door to door.
The best advertising for us is still word of mouth so we need something that will stick in people's minds to tell their neighbour.
The bulk of our competitors use the colour green, plowed paddocks, maps of Tasmania and tractors in their logos, we'd like to move away if possible or at least give a fresh face to it.
Monochrome would be interesting, would prefer no green if colour used.
Logo will need to be easily recognisable in the field so farmers can see our vehicles coming when they are in the paddock.