Design a modern illustration for a technology education company

テクノロジー

Arkus Elite Learning is a technology education company. We cover Microsoft Azure, Scrum, LeanSixSigma, and bedrock principles for technology professionals. Our target audience is developers and technology-curious, new, and experienced tech professionals. There will be some introductory content on Microsoft Word, Excel, etc. More of the content will target DevOps and automation. Our content starts at a Help Desk Tier 1 level and advances to a Tier 3 Developer - Engineer level. The content channels will include YouTube, Instagram, Website Blog, eBooks, and print. The logo should have the look and feel of a software company. Our model is B2C (business to customer) which will evolve to B2B (business to business) through team training and workshops. The logo should speak to these things in a clear, creative way. A crest from medieval times or a shield (NFL) may be the perfect canvas for icons and shapes. The letters "AEL" should be in the logo along with your ideas to convey the company spirit. The logo will often appear with words; we want the same effect without words.

The icon should be unique enough to have representation without the words. For example, Nike and Amazon have simple icons that are unique without words and great with words. We like crest/shield icons, for example, the Brooklyn Nets (NBA team) or the NFL logo (shield) symbol. The LA Kings (ice hockey team) logo has letters and symbols inside a crest / shield-type icon. We like this type of design.

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