We are a technology startup specialising in internet security products. We have developed a product that is aimed at various demographics, but our first market is in the parent arena. We are looking to make the internet a safer place for children and have a customer-service focused ethos - this will hopefully be translated into our corporate identity.
Tell us a bit about who you are and the people you reach
Our target market is anyone who surfs the web, however, our first product to be launched is aimed directly at parents who have children aged 4-6 and 7-10. They will be parents concerned about the safety of their children online.
We want to project a brand image that is:
We have a company name which is iT Eyez and our first branded product will be "Parent Eyez" - we expect that the "parent eyez" identity will be a derivative of the iT Eyez identity.
We envisage the design to be clean, modern, forward-thinking and fresh.
We require a design where the colours can be easily changed by us if necessary.
We are open to colours. Brands we like are Apple - something with an icon would be fantastic that we can later replicate and be recognised by!