Tell us a bit about who you are and the people you reach
It is a training company. I teach Canadian financial planners how to transition their practice from the commission model to the fee model. (The fee model is thought to be a more ethical way of practicing financial planning). I also get hired to speak at conferences on the fee model.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Target: Mostly men in Canada, post-secondary education, tend to be self-employed, like to deal with people, confident.