We project manage marketing and events projects in the land-based sector. Marketing projects include new websites, marketing strategy, advertising planning. Event projects include managing country shows (or features within them such as cookery theatres, have-a-go sports areas) and outdoor sporting events such as mountain biking competitions. We may be managing exhibitors, co-ordinating the build of show gardens or running a PR campaign for local food. Our customers are companies in the outdoor / rural sector in the UK. We want our brand to be intelligent, creative and practical, reliable yet funky. We dont want a "wave" / hill in the design as a lot of rural organisations already have that. We dont think we want a pictoral mark or emblem as our business is quite diverse and we dont want to restrict ourselves. However, happy to be convinced on that one!
we have selected "Agriculture" under industry but we are not restricted to agriculture. "Land based" or "outdoor" would be a better description.
We are selling ourselves B to B but what we produce for our business customers, are aimed at consumers (ie the events and the marketing)