Roots Gardening will provide stylish and functional clothing for vegetable gardeners. Our target demographic are people who are environmentally conscious and have an interest in sustainable living. We like some of the clean, simple surf brands out there like Salty Crew and Vissla. We like some of the retro farming graphics out there that we have attached. We also like some of the 80's camp patches and colors - see attached.
We tend to like logos that are within a shape and that have some form of a border.
We like the idea of possibly incorporating a sunset like in the 2nd image below of the Vissla shirt. We don't want too much to be done with the 'roots' part if it makes the logo cluttered and busy. We don't want it to be overdone with drawings of roots.