Services and Support to Major industry with an emphasis on mining. The business model will be closely aligned with supply chain management.
The golden orb weaver (Nephila edulis) is one of the biggest spiders found in Australia. Their webs are so large that they can be spotted on a long distance both because of their size but also because of their yellow-golden color. They are
noted for the impressive webs they weave.
The genus name Nephila is derived from Ancient Greek, meaning "fond of spinning but we don’t want to focus on this, our target market is mining, heavy industry and top 200 companies in Australia. As such a masculine concept is preferred.
The business is based on providing services associated with Supply Chain Management. Because we will provide services across a range of supplier markets we envisage a web being incorporated into the logo.
The logo must not look sinister. The focus is service. The logo will be used on print, stationery, website, promotional material and objects. It must be suitable as a colour logo but monochrome is also essential.