My organization is a law firm that practices law in the areas of immigration law and family law. My target audience is families and foreign nationals looking to become legal in the United States (live in the U.S.).
The logo should represent experience, knowledge, trust, control. Basically everything the color blue represents. My firm might grow into more practice fields, so I do not need the logo to be super family law oriented or immigration law only. More than anything, it should be global, because we represent people from all over the world and with all different cultures.