established jewelry designer poised on edge of breakthrough needs logo update to incorporate existing and new elements to represent her brand. embode design (pronounced “m-body”) is a line of ethnic jewelry created using unique components, traditional pieces and a keen eye for detail. the collection is comprised of one-of-a-kind pieces and custom orders. eventually embode design will encompass more than just jewelry: homewares, apparel, essential oils for aromatherapy, philanthropic endeavors. embode design, as it exists now and as it will evolve and flourish, is when the spirit of beauty takes physical form.
this logo will be used on packaging, and may be simplified to be used as a signature element within the jewelry that is created. it needs to incorporate the existing text logo (see attached) with an image based on a multi-armed hindu goddess within a circle, with each arm representing one of the designer’s passions: jewelry, textiles, aromatherapy, philanthropy, spirituality. the graphic image should be able to stand alone, as should the “embode design” portion, in addition to the elements being able to work together.
Tell us a bit about who you are and the people you reach
women 25-45, with disposable income, with a sense of spirituality, who gravitate towards intellectual, visceral, non-traditional whole living. the jewelry uses ethnic (often african/egyptian) design elements and semi-precious stones, hand-beaten silver/copper/gold, and wooden/glass beads.
- black and white line art
- goddess symbol must be prepared in full version in conjunction with text logo (embode design) as well as a simplified version of the goddess symbol only which could be used as a signature element on the jewelry.
- earthy, timeless, immediate.
- will be used in print and online media as well as on textiles
- the text portion of the logo artwork (see attached) needs to be recreated, and the word "design" added to it, please, to provide the foundation for the complete logo design. (the original file was destroyed in a computer meltdown!)