Tell us a bit about who you are and the people you reach
We sell sewing machines, quilting fabric, quilting patterns and supplies, general haberdashery. Our market is predominantly women, 50+ but we would like to attract younger customers to the craft.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Sewing machines, patchwork fabric and needles are done to death. We want to be fresh, innovative and convey a sense of style. Our target customer has moderate disposable income and likes to be creative. Our staff names are Kim, Kay, Karen, (K)Chris & (K)Jenni - we've made a bit of a thing of the letter K.