We are primarily a young person’s hostel and are aim is to create a young and sophisticated bar within the ground floor of each premises. Are aim is to rebrand Hostels as young and vibrant places to visit and the bar will be an important extension of this
Tell us a bit about who you are and the people you reach
21 - 35, cool, sophisticated and slightly bohemian. There is currently a buoyant bar market in Newcastle upon Tyne and this will be the newest addition to the town.
The full name will be The Ware Rooms and the strap line will be
Lounge - Kitchen - Bedrooms
The bar is to be created within an existing warehouse style building that used to be the site of a historic prison and the theme and interior will compliment this. The graphic logo will need to reflect the warehouse feel with a hint of glamour and sophistication. The logo will need to read well on a hanging sign outside the bar as well as be printed onto staff tee-shirts and menus.
I don’t have any colours in mind but the logo just needs to be one or two colours and very strong and recognisable, this is to be a sophisticated night time venue. I would love to have an icon that is strong
You can see the development being worked on now at http://www.euro-hostels.co.uk/newca…ment-works and I have attached an unfinished artist impression for you to see the style.
I have also attached a page of logo styles I love, the best being the top left and working down the page with the least favourite at the bottom. Can you please take a look at the new attachments on the brief? I have attached a logo for Oliver the musical (don’t need as this logo but love the stylised head that is a little sinister) and a text document discussing the reasoning behind the name The Ware Rooms, as you can see from the description it is based on a sinister character that was jailed at the site of the new bar and the Ware Rooms was where they were hiding their loot, really need an icon that sums up this character, maybe a silhouette of this persons head or whole but very stylised. Last day of the competition and really looking for a bold logo with clear text and the strap line. Can you please take another look at the attached logos I love for boldness. Thank you and good luck.