Yumvy revolutionizes the way people plan and cook great meals at home by making it easier, more interactive, and more accessible to everyone regardless of skill level.
Yumvy is targeted towards people who enjoy cooking at home. Primarily, this will include beginner cooks, more experienced foodies, as well as moms.
Looking for a logo and color palette to define an identity for Yumvy. Something cozy and "homy", simple, and evocative would be ideal. Preferably, the logo should work well on different backgrounds. Feel free to capitalize the last Y (i.e. YumvY) if you feel it makes for a more interesting design.
About the logo working on different colored backgrounds, let me clarify that it needs to at least work on a plain white background.
Also, as asked by one of the designers, a tentative slogan is: "Home cooking made easy!"