My target audience is:
Weekend Warriors: Those folks who work regular jobs, but for whom sports is an opportunity to challenge themselves against their own personal records or times. Tri-athletes, marathoners, ultra-distance runners, cyclists, golfers, tennis players, coaches.
Active Elderly: Those senior citizens who are attempting to remain active through golf, working out, any of the above sports, to gardening, walking, yoga etc
Professional athletes: I already treat some pro athletes in the Houston area. Mainly these people are looking to remain injury free, or keep any kind of edge in their performance
People in Pain: This can be anyone who has repetitive motion injuries due to work, Thoracic Outlet Syndrone, Carpal , etc...I have tests I do to isolate and diagnose the issue , create a plan of treatment and get them on the way to healing.
Stressed out People: These are the run of the mill complaints, tight shoulders, neck pain, crick in the neck, headaches etc...
MMA: The mixed martial arts world is a new market I am breaking into. There are at least 50 schools in the immediate area that have athletes training for bouts at any given time, being stretched, and staying flexible and injury free, as well as recovering quickly between competitions are extremely important.