EliteSups are nutrition supplements for athletes and the general public alike. They have been developed and refined over the past 10years and are currently used throughout AFL, boxing, and cricket. We now plan to launch an online shop and commercialise the product to a wider audience.
The supplements are designed to give athletes (pro and amateur, male and female) the nutrients their bodies require to perform at an elite level. There are several products with varying attributes including immune strengthening, event preparation, recovery, metabolism burning, muscle gain.
The market is initially Australia, with growth into USA, India, etc.
We will be looking for a designer to work with mid- long term during the launch of the website for packaging design and website design.
We aim to be the opposite of many existing products on the market which intimidate the consumer with heavy bodybuilding images and complicated products. EliteSups should be simple and user friendly. target market is 20-35 year olds, both male and female, passionate about keeping fit and healthy. The target market is hard working, passionate and time poor and need a product they can rely on for their nutritional needs.