Gourmet Globe, the newspaper for connoisseurs, is the address for indulgence and lifestyle on the german-speaking web. Gourmet Globe delivers round-the-clock news, reports and interviews from the culinary world.
The focus is on trendy restaurants, brilliant star chefs, great wines, cool hotels, delightful recipes, culinary trips and a lot more.
Forthcoming, an online shop will be integrated, which offers wine, food, kitchen appliances and books.
The target group of Gourmet Globe lives in Europe and consists of 55 percent men, aged between 25 and 65 years old and has a high level of education.
Primarily, they are people who love the pleasant things of life or act with them.
We need the new logo for a number of purposes: Business-Cards, Letterhead, Envelopes etc.
But – mainly – the new logo will replace the existing logo on http://www.gourmetglobe.de. The new logo should complement the appearance of Gourmet Glob’s web site.
The logo may not be too playful, not too “funny”. Don’t use – necessarily - knife and fork, chef's hats, cloches etc. That's what too many restaurants and gourmet-companies use. This has no brand recognition.
The logo should be simple, elegant, sophisticated, balanced, clear and - above all - unique.
Otherwise we want to set no limits to your creativity.