We are a young couple starting our first of hopefully many online stores that appeal to niche audiences. We hope that Native Pharm gives people looking for all-natural products a place to find all of their drugstore products.
Tell us a bit about who you are and the people you reach
Our target audience consists of health- and/or environment-conscious consumers. Native Pharm will sell drugstore products that fall into one or more of the following categories: all-natural, eco-friendly, organic, and vegan.
1) Native Pharm needs to be a trusted brand, so we're looking for something sleak and classy (i.e. no cartoons).
2) Since we are an all-natural, environmentally friendly company, we would like green to be the primary color.
3) The logo should include the following two lines:
"Good for the Earth. Good for You."
4) We would like the background of the logo to fade in as you go down (like the MojaMix logo below). We were thinking a fade to a very light green or very light gray, but feel free to experiment with other colors