We are a german wellness consulting company. Under the brand name "Paracelsus Power" we plan to offer 1:1 healthcoaching for individual clients. our focus is clearly on the HIGH PRICE market. our customer are wealthy people with an age OVER 40 and usually well situated. with the logo we want to express absolute professionality, health, discretion and superior health services.
our focus ist NOT on sports, but on healthy nutrition coaching and well beeing.
The Brand Name "Paracelsus Power" is chosen, because our health and nutrition coaching results in much more awakeness and power in dayli living as well as many other health benfits.
So ist would be very good, if the logo would express the Power, that our clients will get, as well as the health advantages.
Once again...our target group is well situated and for them absolutely quality ans serious services are very important.
we want to express this with our logo.
The logo has to be AS CLEAN, SIMPLE and ABSTRACT as possible, without loosing the focus on our topic.
For our logo LESS is MORE!
We have chosen the name "Paracelsus Power" because we give our clients different tools, that they personally have to choose from and balance them out right for them (like paracelsus said: everything is a poison....the dose alone makes something not poisoness)...and Power, because with our consulting they get more energy in dayli living.
************* UPDATE 1 **************
Hello! One idea for the logo might be, that one could try to make a design variant based on the idea of an "power switch symbol". Here is an example of waht symbol i think of: http://www.pixempire.com/images/pre…r-icon.jpg
Because, as mentioned in the briefing: help our clients to gain more energy in dayli life, so we help them to turn their power ON. Thus the name "paracelsus POWER".
like i wrote...this is just ONE idea, that comes into my mind and nobody has tried something like this yet! so go on and show me your ideas on this please!
we are open for every other idea. this is just ONE idea from us.