Young property lettings and Sales agency (26 Months) providing a service within South London wants to develop relationships with existing clients as well as secure relationships with a client base in a higher end market. Moving Inn would like to attract landlords and sellers with higher end properties, with the potential for greater sales and revenue. We will be producing outdoor sales boards for the first time and are looking to develop a complete rebrand based on this new style.
Tell us a bit about who you are and the people you reach
Landlords with desirable properties to let/rent and sellers with high value properties. The logo should also appeal to those looking to let a good quality accomodation or buy a high quality home.
Strong design that can be recognised easily when passing by a sales board outside a property.
Logo will be at the centre of a full corporate brand relaunch and establishment which will be encompassing Print, Web, iPhone, Mobile and Social Media channels. Hopes to generate recognition and loyalty with existing clients and move into a higher end marketplace where Brand loyalty, Honesty, Trust and efficiency will be key drivers.
Clean and Stylish/slique design that will work well with White and Black. Key colour focus is Blue color="#8098de". Professional/formal Font based around straight lines and sharp angles. Needs an icon to accompany the full logo that must be eye catching and unique on property sales/lettings boards placed outside residences. 3 colours max for print purposes. Logo connections with 'London' such as skyline, London non copyrighted landmarks etc may be considered but not essential. Logo to be professional, perhaps edging towards a more 'Crest'/icon style without being overly formal or detailed like a standard crest.
No curved, modern, comic or highly stylised fonts please, no comic book styles, blended or merged colour use, no photo detailed elements or overt use of gradients.