Want jolly, holiday, sun, sea and sand bright colours. Also aiming the
marketing at children's holidays
Professional - clean - clever - cut above the rest.
Feeling of luxury - must stand apart form the crowd.
Client likes bright strong colours - NOT wishy washy.
Really likes the idea of incorporating Turtles, not Tortoise (Turtles are flatter and have flippers - not feet!!) - funny/funky turtle... would be excellent.