Michael Raimi Studios
This is a new photography and documentary cinema studio that is forming from the merger of two existing studios. Our focus is on fine-art weddings and portraiture (particularly boudoir, maternity and kids), with sidelines in commercial, editorial and stock photography. We're taking a boutique / lux approach to our work, and our branding must reflect those attributes. The brand name, by the way, is comprised of the middle names of the two principals.
Our target demographic are upper-income couples and families for whom lifestyle photography and personal cinema are priorities. These are individuals who don't mind spending a little more for distinctive, quality work and unique presentation options. When it comes to weddings, we work quite frequently with event planners and top-end venues from whom we receive a significant number of referrals; our brand must not be out of place beside theirs. On the portraiture side, we often work with families with whom we have a longstanding relationship: we covered their wedding, and now we're providing boudoir, maternity and baby photography.
We're really looking forward to the collective creativity of the 99designs.com community, so we're going to keep the restrictions to a minimum.
When you're thinking about how to approach this project, think wedding couture meets baby couture meets boudoir – without being whimsical or too trendy. We are open to design options from minimalist to complex. Classic and timeless are two of the adjectives we often use to describe our work when talking to clients, so if you're thinking about a cartoon-esque motif you should probably reconsider.
We prefer modern, clean fonts but we're open to other types if it’s the right design – just not too fancy or curly.
Please avoid the obvious photography and cinema icons and cliches such as film strips, cameras, etc. And please, no stock or recycled designs.
We have not decided on company colors yet so the palette is yours to define, but keep in mind that that the logo should work equally well in grayscale, and it should work on black or white backgrounds. This logo may be used as a die stamp for album covers and as a small watermark on digital files, so overly intricate designs that may not reproduce well in these contexts should be avoided.
We'd like the artwork in *.ai and unflattened *.psd formats. The winner will receive mention on our blog, too.
Expect feedback from us continuously throughout the contest.