Tell us a bit about who you are and the people you reach
A 'value for money' insurance brand initially launching with home insurance. The brand will launch other products in the future, so the logo needs to be general enough to encompass other insurance products that will sit under the brand.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
This is for a mass market audience, with a focus more on the 'value' end of the scale rather than high-end. However, as it's an important purchase - the logo needs to convey quality and authority alongside the idea of value for money.
All logos should include the brand name VFM Cover.
- Open to all colour choices.
- Happy for designers to play with upper and lower case letters.
- Open to all fonts.