MusicTwoDotOh believes the current music industry should be replaced with an electronic equivalent.
Our goal is to make three "centers" on our site: one for the listening public, one for music afficianado "DJs", and one for music professionals. The listening public comes to hear music on RadioTwoDotOh, afficianados create the shows that play on RadioTwoDotOh, and music professionals generate new music for the DJs to play.
The listening public have a MySpace experience, where they share their musical tastes, send their friends their newest RadioTwoDotOh finds, follow their favorite bands, search for new RadioTwoDotOh stations, and find and organize their friends to join them at upcoming shows. Best of all, the public has RadioTwoDotOh to listen to, and when they hear a song they like, it's one button push to own it.
Anyone can have a RadioTwoDotOh DJ presence as well. They put together shows, have access to the bands, get on the receiving lists for new recordings, share views on their own DJ page, join with other DJs to create RadioTwoDotOh stations with a theme, and participate in music community discussions about bands, songs, producers, and music lore, plus receive a cut of RadioTwoDotOh sales from their shows.
Music professionals have a "market place" where they hook up to put together recordings, offer promotional services, scheduler tours and so on.
Three target audiences:
Listening public: use RadioTwoDotOh on your Android phone or iPod touch, or from any standard desktop or laptop
Music Industry Insiders: musicians, mix technicians, producers, venues, promoters.. bands, put together your next recording with the worlds best professionals, set up your fan site, hire a promoter to book your venues, and best of all, have your songs shoot straight through to RadioTwoDotOh where listeners "Buy it Now" with one button press and you get the proceeds!
Music afficianados: become a DJ on RadioTwoDotOh.. put together your own shows, and get a cut of the sales generated by your show!
I'm big on yellows and golds, gradients that perk one up, but have a deep, rich, comfort feeling at the same time, like a golden sunset.
I'm happy to hear advice on improved approaches.. for the moment, the feel I'm going for is excitement, ease, comfort, attraction. I'm going for the bread-and-butter widest audience.. the casual, typical, everyday person who happens to listen to music.
Suggest a shape you think captures the idea -- one look, and people register "place for music" and "better music" and "easier, more convenient music" and "magic genie picks the best stuff just for me"