We create all-natural, herbal toothpastes. We believe in a respect for the past, the wisdom and inspiration of our ancestors, but we also believe in utilizing the most current technologies in perfect nature's own remedies. Our target audience is health conscious, naturally living.
I'd like to explore the following colors:
Aquas: Empathy, compassion, clarity and precision.
Greens: Growth, harmony and success.
Oranges: Creativity, adventure and happiness.
The product contains ingredients that are local to Boulder, Colorado and I have done a sketch mockup that incorporates it's iconic flatiron mountains, but this is not a necessity. I want to connect the design of the logo with past, medicinal cultures, whether it be symbolism from the Greeks, Native Americans, Tibetans, etc. Since this is an all-natural product that also uses modern technology to enhance it, I would be interested to see an interpretation of ancient, classical, organic vs modern, advanced, geometric. Also note: Just because I uploaded a mockup image doesn't mean I want something super similar, I wouldn't be doing this if I wee satisfied with this sketch.