Hand-Crafted Wood-Fired (This is optional please do a version with and without)
Target audience is everyone. Fast casual (Small) restaurant serving pizza, fresh out of the wood-fired oven sandwiches, limited salads and soup.... with focus on carry-out and delivery, however, we will also have small eat-in accommodations with rustic decor featuring stained concrete floors, reclaimed wood, worn brick/stone and black metal accents. Emphasis will be on the best pizza and getting back to the roots of authenticity and quality. I do not want the stereotypical pizza shop logo design. No Italian flags, pizza guys with a mustache etc.. The logo should give you the feeling that what you are about to eat is different and SPECIAL! I'd prefer the background to be black with burnt orange or red logo on top, but definitely want to tap the creativity of the designers. Please provide a black and white version also. Tons of detail and/or over designing is most likely not what we are looking for in a final design. Hope this is helpful.