I'm a minister at our church, working with young families. I'm trying to boost our resource availability to provide for these parents and give them lots of help in their desire to be the best parents possible!
We have a lot of school teachers in our church, so they really enjoy educational products and activities.
Personality of logo -- fun but not too distracting. Get the point across that we have resources to share with parents of all age groups of kids (babies-high school)
Parents of all age groups of kids (babies-high school). Most of these parents' ages range from 25-45.
This is a new "focus" of our church - reaching this specific grouping of parents, providing more parent education experiences for them.
Cute, simple design. Colors and style that are appealing to both genders, so not too frilly or too masculine....somewhere in-between.