Tell us a bit about who you are and the people you reach
Designers: Looking for a high-profile branding project to put in your portfolio? This is it!
powderhuffer.com is an online retail site and community for freeskiers (think extreme skiing meets freestyle). We are looking for a bold/edgy symbol logo that will be easily identifiable on its own. We will be heavily branding this logo in sticker and tshirt/hat form. Our target market is 14-30; typical skater/surfer.
We are VERY open to all ideas. We are looking for a unique/artistic design, that is NOT specific to skiing, snow, or our name/initials. Don't be afraid to get creative; we want a design that is unique and will be easily identifiable to our brand.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
This logo design may have two parts:
1. artistic stand alone symbol.
2. powderhuffer.com name
We would like to use each independently for branding; as well as together. It is important that the combined logo will effectively fit on a sticker to put on gear (such as a helmet). For the name, we envisioned stacking powder over huffer and then .com vertical.
Slogan: "It's not an addiction...It's a lifestyle"
Target Market: young and edgy (typical skate/surf shop vibe)