Salinarium is mainly a salt cave - a place where you can breathe purified air with particles of salt. It helps for the immune system and helps to fight the smog consequences. The range of services is going to be extended to other spa salt services, such as floating, therefore the slogan can change in the future. It can also be omitted in logo design.
Two current main groups of clients are parents with kids and older people. We try to refresh the image of the service and target corporate people.
We have a logo that worked for us for almost 10 years. In our opinion needs a solid refresh.
We also welcome new ideas. Any motives that suggest air and salt will work for us.
We think of two ranges of colors:
aqua - which are connected to healthcare products
oranges - which is the color of himalayan salt
The logo will be applied both on the web, in print and as a signboard.