SEOfirm.com - Can you create the brand identity?

SEOfirm.com (also open to just "SEO Firm")

SEOfirm.com will be the online listing directory for SEO firms internationally. The cost for firms to join the directory is completely free. It will also
focus on information and industry news and events. The goal of the site is to create an unbiased pace where developers, consultants, clients, and visitors can not only get information but also learn more about the firms they are doing research on.

The target audience will be fairly tech savvy consumers and those that are looking for SEO information. This will most likely be men, between the ages of 25 - 45. The logo will be seen also by other SEO companies, web developers, consultants and the general public, so sophistication is key!

We are looking for a logo that is unique, fun, and is overall very cutting edge. We certainly want to give the impression that we know what we are doing, and are the leading independent source for information and reviews.

The logo can be the name itself, it can have an icon, it can be a combination of the two, or however you want to present this. we are completely open, and trust in your design judgment and expertise.

some logos we like:
- http://sabetbrands.com/picture/squa…Id=4535202
- ad60.com
- http://99designs.com/logo-design/co…entries/38
- http://www.incrediblemarketing.com

Colors:
We do not want the logo or the look and feel to resemble that of our
company exactly. We want it to be creative, and if you go in another direction, that is GREAT!

We also do not want to exactly replicate the look or color scheme of Google, as that is always done by SEO companies. make it different and make it fun. No worries about having to replicate in Print, as this will be mainly an online endeavor.

The canvas is basically white... and you have complete control. may the best designer win!