We are looking for a simple design that can be engraved into plastic or wood. We want the logo that incorporates our name "Float Booth" and that also has a symbol or representation that conveys a sense of tranquility, safety, cleanliness, relaxation and being at peace.
We are a small startup company, but we want to convey a sense that we are established and trustworthy. We would like a simple symbol that you would expect a major corporation to have. It also needs to serve us for many decades without going out of style.
We definitely want to stay away from the typical and cliché symbols for these things, such as:
- No Yin/Yang symbol
- No Lotus Flower
- No Water droplets or ripples on the water
- No Zen Sand Garden ripples
- No Namaste Prayer Hands
- No Religious symbols of any kind
Here are some further refinements on the brief that I've decided.
1. Sans Serif Fonts only
2. No Script or Cursive fonts please
3. Possibly using different fonts/styles for ‘Float’ and ‘Booth’
4. No infinity signs (an eight on its side) or OM signs
5. The logo should not be an abstraction or any kind of representation of ‘FB’
6. No representation of the human body, unless it’s so abstract that it’s hard to tell what it is. For instance, an outline of a human face is too much, but a suggestion of it might be OK.
7. Safety and Cleanliness are too other important values of our company.
8. Float Booth must clearly be represented as two words in the logo. They should be more prominent than any icon that may be present.
9. Let me know your idea behind your design. I may not fully appreciate what you’re trying to do and could make some suggestions on how to fully realize it.
10. I’m not a fan of all lower case letters. Either capitalize the F and B, or make both words uppercase. Different fonts will look better one way or the other.