I have been working in the Telecom Industry for 10 years now and I am about to start my own company incorporating everything I have learned. I am someone who truly believes in quality and I plan to deliver that with my new company. My new company will be a reseller of international long distance voice services. We resell voice services in developing countries throughout the world to larger carriers who don't have access to those. We are a young, vibrant company with a fresh view on the telecom industry. We will be using state of the art IP equipment, which reduces power consumption and has a much smaller physical presence than equipment in the past without sacrificing any of the quality. We are dedicated to doing everything right in the beginning and that includes the branding of the company.
Tell us a bit about who you are and the people you reach
Larger telecom companies such as Sprint, Verizon, Deutsche Telekom, Vonage. Smaller mobile providers across the globe. Governments in developing countries.
The two things I am trying to show with the branding is Fresh, forward thinking and quality driven. I am really looking to present an image that we are already a large company. I have seen too many companies in this industry with terrible logos that when I see a really sharp one I think that this company has it together. If I have to present to a large company, I want them to get a feeling that even though they haven't heard of this company the overall feel is great. Sharp color selection and Font type is imperative. I would prefer the logo use some abstract design that is somewhat simple with a smooth flow and have the name next to it. I want the focus to go to the name Launch. The word Telecom should not be a huge part of the logo and maybe not be a part of it at all. I want to be referred to as Launch and not Launch Telecom. The colors that I really like are:
Blue- More grey blue than navy and not bright
Grey- for the lettering
I am open to other color variations as well, so you don't have to limit it to those, if I see one I like I will let you know.
I also need a business card design. Something fresh looking for this as well. I am very fond of the ones with rounded corners.
I look forward to seeing all of your designs. Good luck.