To design a logo for a web based product. This logo will primarily be used on the Vouch4Me.ie website. However it will also be used for brochures and business documentation (letterhead, business cards, invoices, etc.)
Vouch4Me.ie will initially be aimed at the hospitality sector but will ultimately be marketed to a wide range of retail and service sectors.
The tool will be integrated into existing websites and will be customized to reflect their design. For this reason, the logo will not be associated with the end product. It will instead to used to represent the product and market it to website owners and developers.
Brand should represent the following:
- Security / reliability (as online payments will be a key component)
- Easy of setup / integration with customers website
- Clean design
- Suitable for use both on and offline
- A suitable colour scheme which can be used across all branding for the product
- Orange to be included in colour scheme if possilble
- High quality source files
- The 'V' in 'Vouch', the number '4' and the 'M' in 'Me' to be uppercase