We need a new main motif for a health & fitness program.
This should be a foto/image. No Text.
The target group is between 35 and 65 years old. Kind of normal people. No athletes.
#What should it look it?#
The new main motif should represent the full body results of our step-by-step success program. Within 4 weeks the participant will reduce its biological age by more than 10 years. Without diet and with no hard fitness program.
The new motif should show full body image of a man and a woman with the following criteria:
1. they should look younger than they actually are (-10 years)
2. they should look vital and happy
3. good skin and hair
4. bright eyes, loaded with energy
5. natural looking
6. weight loss of 4-5kg
Choose people at the age around 35-40.
We don't need those classic stock photo comparisons.
Don't choose these typical cosmetics industry pictures!
--> We need a comparison between persons that look unhappy, exhausted, and tired and then these person look happy, younger and powerful.