Biznet Networks is the leading fixed telecom and multimedia operator in Indonesia, providing Network, Internet, Data Center, Cloud Computing and Pay TV services.
We want to design a penguin family character for our max3 brand. max3 is a cable tv and internet service provider. The character is a penguin family with father, mother, boy and girl. We need the character as well as the world/landscape/setting they lived in. The characters & settings will be developed in to 2D & 3D to be used for our promotion material, merchandise, costumes, animation and games. For our company & product info can be found on http://www.max3.co.id.
The character should be:
- Lovable: Everybody said they love us because I am super cute and a good character.
- Fun: I am very tricky and likes to pull trick at others (psst.. please don't tell our mom about this).
- Playful: I like to do things that I'm curious about; such as climbing the mountain, crossing the ocean, and dive deep just to find that the whale have a funny voice. . . grummmbrrullppttpluulp! I also like snowboarding to explore things around me. That's why I told you, every snowdrop has a different taste. Ha! I'm smart, right! And when I'm bored, I'll sing, dance, cook, and... eat! I'll do anything to eat yummy snow.
- Family value: No matter how much I love snow, what I love most above all is my family!
Our target market is family with strong family values, modern lifestyle, very internet & information savvy. They always want the latest technology & gadget in order to get information or communicate with others.