AR.Taxonomy - appliedrelevance.com
Applied Relevance produces software and services to help enterprise users find the information they need. Our solutions augment traditional search engines by providing context for search results. The AR toolset and our partners provide cost effective technology for the full spectrum of enterprise content management and search applications. With our tools, a search term and a few clicks, users can zero-in past ambiguities and come up with the right answer in the right context.
Corporate Librarians, Knowledge Engineers, people who have to manage large amounts of text and mountains of documents. They tend to be sticklers for grammar and order. There is a larger percentage of women in this branch of IT than in most other areas of IT.
Design a four-panel comic-book or manga-style page. We would like this to be a style that can be replicated in a variety of marketing contexts. It should have a look and feel unique to Applied Relevance. If successful in the marketplace, we'd probably want to order more on different products and subjects.
Our current look-and-feel is at http://appliedrelevance.com
We are inspired to do this by Google:
Obviously, we want to have a different look and feel from the Google comic, but the concept is similar.
Here are some guidelines for the four panels:
1) Human mind thinking of the way in which the world is organised
2) Build the tree that reflects that taxonomy
3) Populate the nodes of the tree with rules that mean that the relevant records are returned
4) Use of the finished taxonomy brings enlightenment to the end user
Even though this will be borrowing from the graphic novel genre, we don't want too much darkness or weirdness. No tentacles, please.
We're thinking that a four-pane window style would be most effective, but are open to suggestions. Feel free to submit crazy ideas, we'll comment quickly if you're heading in too wild of a direction.
We are a Mac shop, and prefer Adobe Illustrator or Omnigraffle format. ComicLife is OK, too.