We our a community focused Yoga and wellness studio that seeks to help our teachers and students live a great life and connect to possibility.
We recently launched Hot Yoga at our studio. We want to attract students who are seeking that experience as newbies but more importantly attract students who have gone to other studios.
Our hot Yoga classes are different from other studios. They are at a safer temperature and with highly trained and safe teachers. http://www.balancedlifeyoga.ca/home…iant-yoga/
we want a campaign focused on attracting people who have or our getting "burnt" by Hot Yoga at other studios. We want them to also understand Balanced Life Yoga is a full service studio, with amazing teachers and a welcoming community.
We like to communicate Yoga as a possibility practice and not just a fitness craze.