We're a 55 year old commercial real estate firm based in Houston, TX. We're seeking to step up our image in a more "contemporary" manner without being too quippy or too creative just for the sake of being creative. We lease office space to people (companies) who are looking to relocate their business, grow their business, change their current location, etc. We need an eye catching sign that displays our leasing teams contact info so that our buildings can be leased fully. We are in the process of redesigning our website so our current website will not give you much direction but our testing site will: http://test.6ft.com/pmrg.
Tell us a bit about who you are and the people you reach
Anyone driving past an office building or retail center (big or small) who is interested in leasing office space. These signs will be seen across the states in front of the buildings we represent.
Sign must be 4'x8' - vertical. Must contain our logo (typically at the bottom right corner but am open to placement as long as the logo is easily read). Must contain the building address, leasing contact information. I have attached some examples below of our current sign (boring) and some of the signs we have liked but haven't quite caught our attention for final sign-off. Sign must contain our main brand color (PMS 541M) but could also contain supporting colors or Warm Gray 4 or a 66% or 33% shade of 541 M.
1) logo (blue/black and white)
2) current leasing sign (with old company logo)
3) competitor signs (included so you can see what everyone else is doing)