終了したコンペ

simple print ads for TaskRabbit - HAVE FUN!!!

LAB様は99designsで 印刷物・パッケージ デザインコンペを開催しました。

7人のフリーランスデザイナーから集まった22エントリーの中から、優勝者が選ばれました。

22
エントリー
7
デザイナー数
1
優勝者

LABさんの印刷物・パッケージデザインコンペについて

会社名

TaskRabbit

概要

We're a fast-growing company with a new logo designed right here on 99designs!

Now we're looking for some concepts around how that logo might look on a few print pieces including a post card, poster and ad.

We don't necessarily need finished art as we're looking for different concepts at this stage.

WHAT'S TASKRABBIT?

We're a new concept in personal assistance. Kinda like CraigsList meets eBay for getting help with everyday to-do’s.

Consumers can post any task on TaskRabbit.com and set the price for getting it done.

Nearby TaskRabbit Runners (people who do the tasks) are instantly alerted to the task via SMS and email. They will accept a price & get the job done ASAP.

Typical tasks cost only $10-15 to complete. They include real-world tasks like Goodwill drop-offs, furniture assembly, grocery runs, food delivery, yard work & house cleaning, as well as online projects like researching vacation destinations, selling stuff on eBay & more.

We are currently live in Boston with over 300 TaskRabbit Runners & are on the brink of launching in San Francisco.

--> the best way to understand TaskRabbit is to see us in action @ http://www.taskrabbit.com

Tell us a bit about who you are and the people you reach

- busy, young professionals
- people working for their own businesses or small businesses
- busy young parents, especially moms

their demographics:
• Primary age range: 25 – 34; secondary: 35 - 44
• 60% female, 40% male
• 70%+ either have – or plan to have – kids.

必要条件

OBJECTIVE:
Create high-level concept (or concepts) w/unified look & feel for TaskRabbit.com print collateral

------
REFLECT the TR personality: “spunky, smart, trustworthy highly personable.”

EXPLAIN. what TaskRabbit is (see WHAT'S TASKRABBIT? above.)

IMAGERY: budgets limit us to stock – ideally free or very inexpensive Sadly we can't pursue a concept that’d require prof. photog. or illustration.

COPY: should be light & FPO is fine.

SIMPLE MATERIALS TO CONCEPT:

1. 4 x 6 post cards (front + back, used for flyering cars, dropping in retail purchases at stores; these have a “get $15 OFF your 1st task” offer

2. 11 x 17 posters - drive awareness, used 4 neighborhood guerrilla marketing: put in shop windows, community centers

3. 8.5 x 11, 1 page print ad - drive awareness in event guides, mags

カスタムプラン

$341

無料特典

  • 閲覧制限
  • 急募

納品ファイル

PSD
AI
EPS
PDF
PNG
JPG

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