Vitamin producer. Needing an innovative design that makes people identify with the brand and have a feeling of comfort and confidence.
The audience are people who are to busy to eat the proper foods to get all the vitamins they need and would look to vitamins and supplements to fill in those gaps or help them heal. The target audience would be people in the age range of 28 to 80.
The product name will be "Promise Pure", that's the brand name. The background of the label will be yellow, the bottle needs to stand out on the shelves and must have a healing warm feeling. Life giving and healthly is what we want to portray. The font color I imagine would be a dark red, black, or a blue. As far as images incorporated in name, possibly a sun with solarwaves emanating outwards possible placed in the O in Promise or in the middle of Promise Pure, or symbols or purity and health. The background label color is flexible preference is yellow, but white or green maybe ok depending on how much it will stand out on the shelves. Simple logo that inspires trust and health. Vitamin labels come in different sizes the typical picture design comes in 3" x 3", but it can vary depending on the bottle size. Size is not important, the design is what counts.
I've attached other vitamin companies that I think have good designs.
Solaray, Nature's way, Nature Made, Nature's Plus, Burt's Bees have good designes.
Would like the design to be in PSD format.
Adobe Photoshop Document *.psd Recommended