ProPanda provide tips and marketing information to business owners, guiding them in the promotion of their services.
This design portrays an effortless cool, calm and under control feel. The panda's feet are up and he's relaxing because he knows everything to do with his business is in good hands.
The colour pink is not often used, but was implemented here for its vibrancy. The word pink also ties in with "ProPanda" because it begins with the letter "P".