We're looking for a logo that's clean, smart and elegant. Like our pizza. We’re a local pizza restaurant that focuses on high-quality, artisan New York style pizza from fresh, high-quality ingredients. We’re located in a college town that doesn’t have many premium pizza options. We’re close to the bar scene, so a big portion of our target will be students (late night) who walk in, but also families and anyone else ordering takeout/delivery (dinner). That’s not to say we are the sloppy, drunk-food, kind of restaurant that just dishes out quick slices. Our pizza and space are premium and inviting and we want our branding to reflect this.
It may help to know that the name Pizza Payaa (like pizza pie-uh) comes from the owner’s name,
Adam Elpayaa (el-PIE-uh). So if that helps spark anything in the design process, please use it.
We’re looking for a logo with a balance of hip/clean and playful that will help our brand stand out as the go-to for delicious, high quality pizza in the area. We’re open to different designs, but gravitate more towards cleaner, simpler logos that are a quick get while incorporating our name.