Focus Apparel is based on action sports, competition and the adrenalin that comes with it. Our designer apparel is created to be authentic, different and emotionalized. We pride ourselves on Quality over quantity utilizing amazing fabrics, aggressive colors and lines that make a statement about you. Our collection rebels against the more mundane products and represent a new feel and direction with no limitations so you can bring your unique identity to the world. You will feel the difference.
Tell us a bit about who you are and the people you reach
Action sports. Creative and artsy youth (ages 10-25).
Some edginess, but not over the top. Please no skulls or weapons. Be original. We want bright, poppy, edgy, clean and bold design, using our logo and or owl icon.Also if you have any other rad fonts you would like to incorporate go for it. For this contest we want to stay away from using motorcycles and other elements such as skate boards surfers ect.. So we are not limited to just one demographic. However we are open to art elements such as lines, stripes, halftone dots and whatever else you can think of. Also our icon is an owl so if you have any ideas to in corporate an owl into the mix that could be really cool. Weather its a image, scetch or rendering. Other company designs that we like are RVCA, Volcom, WESC,and Obey. Just to give you artist's an better idea of what we like.