Big Movie Company like "Fox Searchlight Pictures", "Warner Bros. Pictures", "20th Century Fox", anyone that you can think of!
We need something clean, beautiful, and simple,
All movie production companies are responsible for maintaining their financial. Part of this is to look at all the movies that are in a state of release (theater, digital, DVD, TV) and see if they are making money or losing money. Another section is to look at franchises such as Harry Potter and see if it is making more money than expected or if it is trending that it would be better to move it to digital copy before the planed date in order to get more revenue. What we are trying to do is create a dashboard that highlights this information in a clean, modern, stylish fashion.
Tell us a bit about who you are and the people you reach
The target audience is movie studio executives who need to monitor the financial of their movies. They are people who carry around iPads and use that as their main computing device. They love new toys and pretty things including the websites and application that they work with on a daily basis.
This dashboard is for execs and operational folk who will be looking at them for large amounts of time. Above all, the look and feel must be easy on the eye, and the information must stand out and be easily understood.
Some of the big themes that we like are:
- Plenty of whitespace
- Strong colour, used sparingly
- Reflections & fades & drop-shadows used with care.
- Nice big text
- Perfect Ending - Fat Design Footers! (http://www.instantshift.com/2009/04)
- We're looking for a subtle, high tech look and feel.
- The individual panels want to be clearly delineated. Whether that is through the use of space, colour, shadows, texture, etc. that is something that you should come up with.
We are looking for a design of the initial dashboard view. This page has alerts that further sections of the application and serves as the overall dashboard that gives them insight into their overall movies.
PLEASE SEE THE ATTACHED ECOSYSTEM.PDF for the original wireframe which shows more interaction.
Attached are two cheese examples of the dashboard that we are looking to have designed. They should not be used for anything other than content. So design away and have fun.