We are a GIS and Geocoding company based in the EU. We want to expand our current offering of just address geocoding (adding xy corodinates to addresses) to include services for each stage of the "data-cycle" ie Data Capture, Data Cleaning, Geocoding, Deduplication, Segmentation etc. We offer mainly bureau services but also resell an address matching software solution The company prides itself on being the best address matching company in our country and its technology in this area is second to none. We are now in the process of partnering with other providers for each stage of the data cycle in order to offer a one-stop shop solution to the market ie give us your customer database and we'll do the rest from cleaing the addresses through to door dropping in areas where you have a low penetration.
Tell us a bit about who you are and the people you reach
Only Business (B2B only) Database Managers, Direct Marketing Managers, Marketing Managers, Managing Directors, IT Managers, Customer Database Managers. All sectors that have large customer databases including Telcos, Banks, Insurance Companies, Government Departments, Large Retailers etc.
We require a funky modern looking home page with a central graphic showing the "Data Cycle" - think along the lines of the life cycle of a butterfly - this should contain the following phases each one will link to a section in the site. 1. Data Capture 2. Cleaning 3. Deduping 4. Geocoding, 5 Postcoding 6. Segmentation 7. Market Analysis 8. Recruitment. The cycle should be complete starting with Data Entry and ending with Recruitment - which in turn leads to Data Entry completing the cycle.
As all the data we will process will require a postal address, this should be part of the theme. The brand name of the service shall be Data Cycle.