Tell us a bit about who you are and the people you reach
M-ighty = Medical IT... We build smart IT solutions to streamline and support hospital patient care (dashboard with a Vital Signs-summary for the nursing ward, iPads used to take bedside patient assessments etc.). Our targets are nursing managers and directors, IT-people, Academic care professionals, Key Opinion leaders.
What industry do you think your business is most related to?
The Website should look very 'today', easy to understand, not outsmarting the visitor, no doubts, everything easy to read and step back. Pick the message in 2'. The logo contains red, but the site should not add more loud colors. It should reflect a 'safe' care environment. Everything clear, everything under control...!
Our logo, a visual referring to patient care, a care professional, same fonts, same text block design. as for page 2 (solutions) it may well be 'scroll down, with buttons to help you jump to the right place
No fluo or primary colors.
No unhappy people, no pain-situations or near-to-death-suggestions
Careful with photo's that are too easy recognizable as 'bought US stuff'.
Please ignore the style of the attached presentation. It's just to show how much we want to have on a page, and how visual-to-text ratio may be. We are not the designers: you are!